Smart Home Strategies

Assesses the opportunity for home energy management, control, security and other emerging smart home systems and services.

March 31, 2015 11:50 wablondi

Smart Bulbs – LED bulbs with wireless radios built in, which can be controlled remotely – have been around for several years, but the number of manufacturers introducing these devices has grown exponentially as witness by the new products and entrants at this year’s CES.  Philips kicked off the smart bulb market nearly three years ago with its pricey Hue bulb, but at this year’s CES a horde of new entrants emerged.  The transition from incandescent to more energy efficient bulbs is an opening through which smart bulbs are marching into the home.

We just published the first in a series of reports on the market, “Smart Light Bulbs: The Competitive Landscape”, which covers the key players, the technologies employed and industry alliances influencing product and market development. I had the honor of being one of the Innovation Judges for the 2015 CES so saw and reviewed numerous products. What struck me as I went through my assigned list was the number of clever multifunction bulbs – those with Wi-Fi repeaters, speakers or cameras built in. Those with cameras can get expensive – $200; $80 for one with a speaker, but standalone cameras and speakers can easily cost this much. The interesting use case is that you can outfit a kitchen or family room with speaker bulbs and now you have a wireless audio system using your smartphone to stream your music.

Bulbs with cameras are interesting because providing power for a camera is often an issue; not with these bulbs. You can replace your perimeter flood lights with a few of these and now you’ve got a rudimentary surveillance system. Clearly smart bulbs have the potential of becoming a ‘Trojan Horse’ for introducing smart devices into homes due to their ease of installation and networking capabilities; in addition, multi-function bulbs with cameras, speakers or Wi-Fi repeaters will alter the way consumers think about what can go into light sockets.

Next in the report series is our forecast for the smart bulb market. Currently we are estimating that some 200 million smart bulbs will be in use by the end of 2020 and this could be conservative. We arrived at this estimate thinking that about 40% of Smart Homes globally at that time (~245 million) will have at least one smart bulb and those that do have any will have about 2 on average. Given prices from $15 each now up to the $200 camera bulbs this easily becomes a multi-billion dollar market pretty quickly. No wonder there is a horde of manufacturers chasing this market.

October 1, 2014 16:05 wablondi

On September 30, AT&T hosted a group of financial analysts to learn details of their progress and plans for Digital Life and Connected Car platforms. First, we are pleased they chose to use Strategy Analytics’ market forecasts for both the US and Global markets J During the meeting they revealed that Digital Life now has 140,000 subscribers in the US with half of them signing up in the last two quarters. That means they must be at a 12,000/month sign-up rate currently. Congratulations to them!

In addition, they said that in the 15 months since launching Digital Life, they have seen a one-third take rate of automation among those signing up for security. They also mentioned that there are take-rates of 24% for video/camera add-ons, 22% for the door solution, 9% for energy and 1% for water control. Customers must have an AT&T wireless plan, but the required broadband can be anyone’s. The Cowen and Company report I read ended on a very positive outlook for the company’s efforts. I’ll let my colleagues in the Automotive Practice comment on the Connected Car platform.

Digital Life is a residential security service in the US, but a platform for license elsewhere in the world. We just finished an Insight on the deal they cut with Telefónica early last month (See Telefónica First to License AT&T's Digital Life) and we learned today that another deal is imminent. Digital Life is only one of many smart home platforms available. We profiled detailed characteristics (27 categories) of more than 40 platforms in Smart Home Platforms: Competitive Comparisons published earlier this week. AT&T has some healthy competition in the market, but its platform like that from an Israeli company Essence is designed for wireless carriers. We anticipate the Vodafones of the world will be waking up to the opportunity the Smart Home market offers to mitigate the declining growth of their traditional market… we’ll see.

As we mentioned in the report, although the number of platforms grows, so too does the likelihood for disruption of the current architectures. Qualcomm with its AllJoyn technology (now open sourced via the AllSeen Alliance) and Technicolor with its Qeo software framework allow disparate devices to interoperate in a horizontal ecosystem. (See CES 2014: Internet of Things Enters the Home) Both technologies threaten approaches employed by companies such as AlertMe, Arrayent, AT&T, iControl, Revolv, SmartThings, Zonoff and others that are building that functionality into their platform – device by device. Interestingly, Technicolor recently joined the AllSeen Alliance.

Further, AllSeen is not alone as the Open Interconnect Consortium (OIC) led by Intel and including Atmel, Broadcom, Dell, Samsung and Wind River are also focused on creating an open-source standard for wirelessly connecting devices to one another and to the Internet. Then there’s Thread a new protocol sponsored by ARM, Big Ass Fans, Freescale Semiconductor, Nest Labs, Samsung Electronics (the semiconductor division, not the CE group), Silicon Labs, and Yale Security, and Apple’s HomeKit (see Handicapping the US Smart Home Horserace) – more potential disrupters.

I can’t wait until we Industry Analysts get our turn to be briefed by AT&T. Maybe they’ll cover more on their global initiatives.

August 21, 2014 19:51 wablondi

Summer’s not over and neither is the stream of new entrants in the Smart Home market. Last week Smart Home Ventures came out of the woodwork announcing its existence and the next day their flagship product pēq was leaked to the press. Several sources had very complete rundowns of the offering, but one of the newsworthy items was that Best Buy will offer it in select outlets. This caught my attention because in my Smart Home Horserace Insight I commented that Best Buy remained on the sidelines despite major thrust by Lowe’s, Staples and The Home Depot into the US market. No more!

But then, on Monday of this week the release from iControl came out (at the same time Smart Home Ventures released its official announcement) stating it is the platform behind pēq. Well now this really caught my eye so I contacted Greg Roberts, VP of marketing at iControl, to discuss this new partner AND distribution channel. Remember, this is the firm that moved from a B2B business model to a B2C approach when it acquired Piper, the camera manufacturer, earlier this year. Now they’re in Best Buy although the business relationship is between SHV and Best Buy.

I contacted SHV too, but have yet to connect.

Greg told me that SHV wanted a carrier-grade platform so they chose Touchstone, the ZigBee-based platform also used by Comcast for their self-monitored “Home Control” service ($9.99/month) See  US Interactive Residential Security Competitive Landscape.  What does carrier-grade mean I asked? Well, a platform that has a rigorous interoperability certification testing process and is scalable (enroll millions and millions of subscribers). OK, but what about Staples, Lowe’s and The Home Depot? Don’t they seek the same goal? They do and their partners offer similar vetting processes. (I’m not going to get into the problems THD has been having with Wink. I’ll assume those are just “birthing” complications J Our own gadget guy Steve Harvey purchased a Wink hub and a couple of devices to give it a road test and he’s happy he saved his receipt.)

In addition, iControl’s Open Home Developer Program will help feed pēq (and Comcast) with innovative products and capabilities. In fact, there are a couple of upcoming announcements regarding that program and a new initiative that should stimulate innovation. Stay tuned.

pēq is not really competitively priced on two counts: the hub and the service. The hub costs $120 and requires a $10 monthly recurring fee. For a complete rundown see our updated Smart Home Systems and Services: Completive Landscape database to be published later this month which will update you on these and 190 more companies in the market. The “list” pricing will give Best Buy an opportunity to offer special deals J

Back to Smart Home Ventures. I expect to see some very compelling smart home offerings coming out of this group of seasoned “Connected Home” professionals from Google, Comcast, Charter, Sprint and BestBuy.  They built a very consumer friendly website and, hopefully for them, with Best Buy’s consumer reach they’ll be a hit. BUT, I do recall being told that just being in Best Buy is no guarantee of success. After all it is Best BUY, not Best SELL, so the SHV team needs to do some demand creation J

August 14, 2014 19:21 wablondi

Those tracking the Smart Home market have seen a plethora of DIY systems debuting recently – Wink among them. It’s beginning to get difficult to differentiate them. Revolv emerged in 2012 as Mobiplug, well before the latest wave hubs, with seven radios and a clever “Flashlink” technology for automatically syncing the system to one’s WiFi router. There’s the Iris system from Lowe’s, Staples Connect, Wemo from Belkin, Oplink, INSTEON and Gigaset’s Elements in Europe to name a few. Stay tuned for our upcoming refreshed Smart Home Systems and Services: Completive Landscape database to be published later this month which will update you on these and 190 more companies in the market.

Wink is no slouch when it comes to radios: Wi-Fi, Bluetooth Smart (BLE), ZigBee, Z-Wave and Lutron’s Caseta. But the really interesting point about Wink is its business model. I was fortunate to catch CMO Brett Worthington earlier this week during his busy launch schedule to give us an update. I had seen the promotion on Amazon and The Home Depot for a reduced price for the Wink hub to $50 from $80 if you buy before September 3rd, $25 if you buy one compatible device and to $0.99 if you by two… of course until the 3rd of September.

So my first question to Brett was: “What’s your business model?” Now that’s like asking someone on the street: “How much do you make?” So I knew it would take more prodding. What I learned is that Wink is a Big Data play. They’re not going to collect usage data and sell it to advertisers or the retailers they sell through (THD and Amazon are just the first). They will use the information gleaned from usage data to help their manufacturing partners build better products.

OK, I know they’re not a not-for-profit so how are they going to monetize this information? Answer, steeper licensing fees. So which companies are buying into this proposition? Well, the initial list of 15 is pretty impressive:

  • Bali – motorized window coverings (powered by Somfy)
  • Chamberlain
  • Dropcam
  • GE
  • Honeywell
  • Kidde
  • Kwikset
  • Leviton
  • Lutron
  • Philips – Hue smart bulbs
  • Quirky – 4,000 inventions pass through every week! WOW!!
  • Rachio – smart irrigation controller
  • Rheem – HVAC and water heaters
  • Schlage
  • TCP – Store-brand 6LoWPAN bulbs

…and there are more to come including insurance providers, more retailers, and of course more manufacturers too.  Some vendors will be considered strategic to Wink’s long term goals so … that’s a different deal.

·         Will Wink offer premium services and charge a fee? “No…never!” says Brett.

·         Will Wink sell data to the retailers so they can cross sell other products? Ditto!

So I see Wink competing based on their business model more than their feature set. This is something I’ve been espousing since seeing a presentation from a Bosch conference in Berlin earlier this year (See my Blog entry February 25th).

With that said, Revolv, SmartThings and others are working their business model parameters to come up with innovative ways to compete too. Who’s winning? See my current take in the US : Handicapping the US Smart Home Horserace. More to follow on the Western European market.

July 16, 2014 13:06 dmercer

Like most former incumbent or monopoly utilities or telecoms providers, the UK’s British Gas suffers perhaps unduly from a residual image problem associated with the “bad old days” and remains an easy target for lazy comedians. Not that everything in the modern utility market garden is necessarily rosy, but it certainly has changed over the last decade or so. UK households once had the “choice” of using gas, from British Gas, or electricity, from the local monopoly supplier: most took both. Now there are six major providers and a number of much smaller competitors, all of which offer a variety of energy and other services.

Like many utilities British Gas, part of the international Centrica group, has had its eye on smart home business opportunities for some years. Unlike most others, it is achieving significant commerical success and is an early leader in this rapidly growing market. As we report today, nearly 100,000 UK homes are now using British Gas’s Hive energy control and monitoring service. Using AlertMe’s smart home platform, Hive currently allows users to control the temperature of their heating and water systems using apps on smartphones and tablets or via a web interface. The Hive system currently comprises a wireless thermostat, wireless hub (connected to the home’s broadband router) and a wireless receiver connected to the home’s boiler. The Hive app is available for Android and iOS but unfortunately not for the UK’s three million Windows Phone users (they are encouraged to visit on their phone’s browser instead). Installation and the devices are being sold as part of a £199 package and there are no additional subscription fees.

As Hive’s Tom Guy admitted to me at a recent London conference, the company is in a process of constant experimentation as it learns what works and what doesn’t. He recognised that overcoming low awareness was a major battle in building this new market, which is reflected in the high profile advertising campaigns Hive has undertaken in recent months. Guy said he was “very pleasantly surprised” at Hive’s high usage rates – 50% of owners are using the Hive app on a daily basis. Hive’s API will be opened up in due course, and we can expect a variety of other smart home applications and services to become available.

From a business model perspective as well it seem as though British Gas is in a learning phase. There appears to be little margin in the current £199 deal and no ongoing revenues at the moment. But BG is getting its technology and services into homes, whether or not they are current BG energy customers, and this could eventually lead to new revenues from other smart home-related products or other services. It may well also help to lock in BG energy customers, who, like all “multiplay” households, should be less likely to churn to alternative providers.

BG’s lead is being hotly pursued by Npower, which has formed an alliance with Google’s Nest, and E.ON, which has been trialling smart home services in Milton Keynes. In other European markets, while many trials have taken place, wider commercial rollouts by utilities have been less noticeable.

 So why has the UK proved to be fertile territory? My colleague, Bill Ablondi, one of the industry’s foremost smart home experts, believes that the UK is the most competitive energy market in Europe and that this is now transferring to the smart home environment. By contrast, continental markets tend to be dominated by “big and slow” players like EDF, which might now only be planning for 2020 to launch smart home products. And other European utilities tend to be focused on energy management as the key issue: BG, by contrast, like Nest and others, have learnt that consumers are not much interested in that: they want cool apps and gadgets and appear to be prepared to pay for them. Europe’s energy industry should take notice.

David Mercer

February 25, 2014 18:54 wablondi

The Internet of Things (IoT) has become a buzzword of the connected home space which includes all things smart for the home. The 2014 CES was a perfect example with elegantly designed point solutions from light bulbs to door locks and surveillance cameras on display at every turn. Even before CES Bosch announced the formation of a new company, Bosch Connected Devices and Solutions, that will supply electronic components and software designed to add intelligence to and web-enable a wide range of devices. It will initially focus on sensor-based applications for the smart home.

Why Bosch? Robert Bosch GmBH is a global supplier of MEMS sensors – devices that measure acceleration, air pressure, noise, or temperature, etc. These sensors can be programmed using software algorithms and equipped with microcontrollers, miniature batteries, and tiny radio chips, to enable them to process measurements and trigger actuators and communicate with other devices over the Internet. Therefore, it makes sense Bosch would join the party.

Recently (February 5-6, 2014), the company conducted its Bosch Connected World Conference 2014 in Berlin. SA was in attendance and was impressed by the company’s commitment to the IoT market and specifically the Smart Home market. Dr. Volkmar Denner, chairman of the board of management of Robert Bosch, provided a crisp overview of Bosch’s strategy in the very broad and sometimes convoluted world of IoT. (Download the presentations here) He also reviewed the partnership Bosch recently established with ABB, Cisco and LG for an open platform for smart home solutions. This and Qualcomm’s AllJoyn initiative, among others, are the focus of SA’s Smart Home Strategies’ continuing analysis of technology enablers in the emerging Smart Home market.

One of the most stimulating presentations for us was given by Prof. Dr. Karolin Frankenberger, assistant professor for innovation management at the University of St. Gallen. She reminded us that many of the big successes of the past are based on innovative business models; not on innovative products. Examples include Apple, Amazon, Skype, Netflix and Blacksocks… Blacksocks???? Download the presentation (same link as above) it’s worth the time J

Bottom Line: In the future competition takes place not between products or services, but between business models. And Bosch is positioning itself to enable new, innovative and likely disruptive business models in the Smart Home market… Stay Tuned!

January 21, 2014 20:40 wablondi

The Internet of Things (IoT) was the buzzword for all things smart for the home at the 2014 CES. Elegantly designed point solutions from light bulbs to door locks and surveillance cameras were on display at every turn. Qualcomm, Samsung and Technicolor wowed audiences with their visions for the Smart Home while Lowe’s and Staples showed off how they are merchandizing it in their stores. AT&T Mobility focused much of its attention at its Pre-CES Developers’ Forum on connected cars, but allocated significant time to cover Digital Life and its successful rollout.

Samsung led the charge of companies targeting the smart home market at the 2014 CES with a pre-show press conference that left little doubt about its intentions to enter the market. Smart home devices and services shared center stage with curved, 4K TVs and connected cars. Clever, single-functions devices aimed at DIY’ers are bound to whet appetites for more capable integrated solutions; thereby stimulating the broader smart home market. Overall the show provided a great warm-up performance for Google’s announcement days later that it would acquire Nest for $3.2 billion. See Google Buys Nest - Enters Smart Home Market ...Again!

If the introductions and developments during 2013 were not convincing enough, then the smart home announcements and demonstrations at the 2014 CES should convince even the casual onlooker that the era of mass market home automation is upon us.

Some highlights:

  • Samsung charges into the Smart Home market
  • AT&T brings down the wall around their Digital Home garden
  • Lowe’s and Staples show how to merchandize the Smart Home at retail
  • Qualcomm aims to cover the Smart Home with its AllJoyn Umbrella
  • Technicolor offers its Qeo as an alternative to other peer-to-peer communications solutions
  • Nest is cool …obviously, but don’t count out Honeywell
  • Door locks from whom?
  • Light bulbs for the dorm room from Lumen
  • Blacksumac, Canary and DoorBot revamp in-home surveillance cameras

Check out full Smart Home coverage at CES 2014: Internet of Things Enters the Home.

April 4, 2013 15:39 wablondi

I recently attended a Webinar presented by Rob Chandhok, President of Qualcomm Internet Services, which provided an overview of how Qualcomm’s Innovation Center open source subsidiary, is evolving the concept of the Internet of Everything beyond cloud connectivity via its AllJoyn open-source application development framework. In a nutshell, AllJoyn facilitates ad hoc, proximity-based, device-to-device communications among products from any manufacturer, running any operating system. However, as Rob pointed out, machine-to-person (M2P) communications might be a more apt description for the process because a human is involved in the link at some point.

My interest, of course, is from the Smart Home perspective, but the technology has applications in the automotive and enterprise worlds as well. I’ll let my colleagues cover those. I had heard about AllJoyn about 9 months ago, but it’s been around since 2011. At the recent Mobile World Congress Qualcomm announced it’s adding services designed to address fundamental use cases. The Webinar covered these with some interesting examples that started to help me understand what AllJoyn is and how it might impact smart home developments.

The first batch of services which will be available later in 2013 will include:

  • Onboarding – a ‘headless’ or other simpler smart device can easily be configured via an intermediary, such as a smartphone application, for use on a user’s personal network. People will then be able to communicate with devices without displays via the displays they already have available. For example, the smartphone recognizes the various smart devices within its range – perhaps a thermostat, refrigerator, coffee pot or light switch – allowing the user to communicate and control them from the smartphone.
  • Notifications – enabling a standard way for devices to broadcast and receive text, image and multimedia notifications. When the oven hits the desired pre-set temperature perhaps an inspiring tune begins to play on the audio system instead of just a text message or ringtone. Or a washing machine could send a text to an Internet-connected TV to inform the viewer that the wash load is unbalanced.
  • Audio Streaming – facilitating an interoperable, open, wireless audio streaming protocol that allows users to stream their music across products from any manufacturer.
  • Control – allowing smart devices and appliances to export their control interfaces, including rich graphical elements associated with them. A dishwasher’s controls could be displayed on a smartphone or tablet complementing its own control panel with a richer UI.

Qualcomm is not intending to go it alone in developing AllJoyn. It is forming an AllJoyn Alliance of companies interested in using the technology to work together to develop the framework with an eye to develop an open standard for interoperability. All of this will take some time so I don’t expect to see commercialization happen for a few years, but appliance, CE and control systems manufacturers should check out AllJoyn. It claims a very low-cost BOM with very little memory and processing requirements.

More information is available at:

March 6, 2013 20:43 wablondi

In 2012 activity continued in the Smart Home market in virtually all regions of the world. In Europe IFA Gigaset introduced its DECT ULE-based “Gigaset elements” sensor network at IFA. Swisscom launched its previously announced Quing Home automation system. UK smart home platform developer AlertMe announced its partnership with Essent, part of the multi-national RWE group, in launching E-Insight, a cloud-based “Smart Energy” service to Essent’s 2.4 million customers in the Netherlands.

Deutsche Telekom continued development of its Qivicon ecosystem; British Gas launched its Remote Heating Control and Safe and Secure services (also built on the AlertMe platform) and SFR launched its Home by SFR IP-based home security system.

In the US cable MSOs Bright House, Comcast, Cox and Time Warner initiated/continued their rollouts along with Verizon, Ingersoll Rand’s Nexia, ADT’s Pulse and Vivint, one of’s most prominent dealers (they have 5,000+).

At the 2013 CES event Technicolor demoed Qeo, Arrayent revealed its partnership with Whirlpool, Lowes’ showcased its growing ecosystem, ADT entered the remote health management market in partnership with IDEAL LIFE and AT&T emphasized its commitment to Digital Life at its developers’ conference and followed that up at Mobile World Congress with its announcement that more than 30 companies worldwide have asked to license Digital Life.   

This type of activity is a positive sign that the smart home market is developing, but it begs the question: “Who is interested in AND willing to pay for these capabilities?” Next up: “How much are those who are interested willing to pay?” Strategy Analytics launched a survey in 4Q 2012 to seek answers to these questions and examine the attitudes and behaviors of those consumers who have already acquired smart home solutions, as well as, those indicating an interest in and willingness to pay for them.

It’s All in the Attitude

More than 6,500 consumers in France, Germany, Italy, the UK and US were asked to rate their agreement to a series of statements characterizing their attitudes and behaviors likely to influence use and/or adoption of selected smart home systems and services. Respondents were then asked if they had a variety of smart home capabilities and/or services from professionally monitored security to remote digital healthcare services and energy management services.

If they did not have the capabilities or services, they were asked how interested they would be in acquiring them if free; those most interested were then asked what is the most they would be willing to pay if these were paid-for services.

Several analyses were prepared from the results and the first, an overview of results was published in Smart Home Systems: Consumer Attitudes and Adoption.

We didn’t stop there. We prepared a segment segmentation analysis on the results …one for Europe and separately for the US (we do have our differences  J).  

Bottom Line: Impressers (those whose lifestyle impresses others) and Affluent Nesters (higher income households that invest in improving their homes) are the largest groups of early adopters and Convenience Seekers (young males willing to pay for convenience) show high interest and willingness to pay.

December 13, 2011 10:53 wablondi

It’s great to have well-read and connected colleagues. Ed Barton, Director, Digital Media Strategies at Strategy Analytics, pointed me to a new product being developed by a couple of MIT Media Lab graduates called Twine. It’s a small Wi-Fi hub (2.5” square and just a little thicker than a pencil) connected to internal and external sensors that notify users when a sensor has been tripped. For instance, a text message could be sent to a homeowner when the device senses moisture in the basement. All one needs is Wi-Fi connectivity. Twine has a cloud-based service with a web app that allows non-programmers to set up simple rules about when and how to be notified. Twine will ship with two built-in sensors (temperature and an accelerometer for vibration, impact, and motion detection). Additional sensors include a magnetic switch for use on doors or other moving things and a moisture sensor. There is an expansion jack to connect up to three other types of sensors on each device. Other sensors are being planned. The developers claim that the device will run on two AAA batteries for months and will notify users when they need to be changed.

Finished products are planned to be available in March 2012 – no price listed, but from the description on Kickstarter, a crowdfunding site, where the developers have raised over $250,000 (well more than their original goal of $35,000) a pledge of $99 will get you one. You can read more at Fast Company's Co.Design or at Kickstarter.

Based on some of the comments on the Kickstarter blog some people are concerned about what the user interface will look like and if it will be really easy to us. My guess is the developers, David Carr and John Kestner, will address that issue. They incorporated a “programming” tool called (stands for “if this, then that”) to set rules like: If sensor gets wet then tweet “Basement is flooding”. This seems to be a good start …we’ll see where it goes.

But let’s suppose that the developers get it right …make it very easy to use, affordable enough so you can have several around the home turning everyday things into Internet nodes communicating with whatever is useful. That’s pretty cool, but what’s the long-term business model? Selling devices for $99 with additional revenues for add-ons is straightforward, but may miss larger opportunities involving recurring service revenues.

One example of a service-based revenue model could be an appliance or HVAC installation and maintenance firm installing Twine devices with sensors that monitor the status and performance of appliances, heating and cooling systems. Sensors would collect and transmit operational data to a cloud-based analytic algorithm and notify homeowners and the maintenance firms when something is not operating properly. The service could be part of a maintenance agreement or extended warrantee offered through manufacturers. Other business models come to mind for broadband service providers and home security service firms. 

The fact that Twine builds on the Wi-Fi ecosystem will be important to its long term success. Strategy Analytics estimates that globally there are currently 260M Wi-Fi home networks; by 2015 that number will more than double. This is a big target market to address and because of that I suspect lots of clever people will come up with ideas about how to use Twines. In fact that’s what the developers had in mind from the outset.

I was trying to figure out what the name Twine means or how it applies to the device. Rather than come up with my own story, I sent a note off asking the developers and John Kestner wrote back:

“Bill, I think whatever your imagination comes up with is equally valid. That's why we made Twine in the first place, after all - we can't think up all the cool things you might do with it. We wanted a simple, visual name, and maybe one that suggested its compatibility with Twitter. My wife suggested Twine, and we liked how that described a product that ties the physical and digital worlds together, so there you go.”

Bill Ablondi

Client Reading: Smart Homes: Why Now?; Home Energy Management: Is It Real?