Wireless Smartphone Strategies

The industry’s most comprehensive set of critical market statistics and qualitative analysis, tracking and reporting on smartphones.

May 30, 2013 16:00 khyers

According to our Wireless Smartphone Strategies (WSS) service, global smartphone revenues will grow +37% over the next 5 years. Increasing smartphone volumes will be partly offset by decreasing price points, as vendors and operators penetrate deeper into the price-sensitive prepaid market. Falling component prices will enable sales expansion in lower price-tiers, particularly for emerging markets like Asia and Latin America. Meanwhile, Apple and others will continue to target the subsidy-led premium category. Our detailed report forecasts global smartphone sales volume, revenues and wholesale ASPs by six major regions and five price-tiers from 2003 to 2017. Extensive analysis of the premium, high, mid, entry and ultra-low price-bands is included. The published report can be downloaded by clients here.


May 30, 2013 15:39 khyers

According to our Wireless Device Strategies (WDS) service, global mobile phone industry revenues grew +11% annually in Q1 2013. Profits increased annually due to a greater proportion of 3G and 4G models in the mix. Samsung and Apple dominate the industry and they are tightening their grip on value share, squeezing out almost all other rivals. Our new report provides quarterly global mobile phone ASPs, revenues and profit metrics for multiple major mobile phone OEMs from 2007 through 1Q 2013. Revenue share and profit share are also supplied. The published report can be downloaded by clients here.


May 28, 2013 11:47 nmawston

Tizen OS is being heavily supported by Samsung and others as an alternative smartphone platform to Android. Is Tizen a credible Android challenger? Or will it be a "Bada 2.0" flop? Extensive analysis and Tizen smartphone forecasts for 88 countries can be downloaded by clients in this published report, from our Wireless Smartphone Strategies (WSS) service.


May 28, 2013 11:45 nmawston

Ubuntu OS is being hyped as an emerging smartphone platform that could be a long-term alternative to Android. What opportunities and threats does the Ubuntu OS face? Will it be low-cost enough and have a decent services ecosystem? Extensive analysis and forecasts for 88 countries can be downloaded by clients in this published report, from our Wireless Smartphone Strategies (WSS) service.


May 28, 2013 11:42 nmawston

Apple iOS has reached a fork in the strategic road. Should Apple continue along its current path and do nothing? Or should Apple downscale and upscale into smaller and bigger screens? Extensive analysis and forecasts of Apple iOS sales for 88 countries can be downloaded by clients in this published report, from our Wireless Smartphone Strategies (WSS) service.


April 23, 2013 07:58 nmawston

According to our Wireless Smartphone Strategies (WSS) service, shipments of smartphones through operator-controled channels, like China Telecom, will rise sharply in 2013. The landscape for smartphone distribution is changing rapidly in China, the world's largest smartphone market by volume. Clients can view more analysis and forecasts in this published report.


March 28, 2013 14:37 nmawston

According to our Wireless Smartphone Strategies (WSS) service, smartphone sales volumes will surge +56% in Africa Middle East this year. The rate of growth in Africa is almost two times higher than the global average. Growth will be driven by first-time buyers and 2G handset upgraders in major countries such as Nigeria, Egypt and Saudi Arabia. More details can be viewed by clients in this published report, which forecasts worldwide smartphone sales for 88 countries globally, including Brazil, Spain, Russia and others.


March 28, 2013 14:29 nmawston

According to our Wireless Smartphone Strategies (WSS) service, smartphone sales volumes will surge +69% in India this year. The rate of growth in India is two times higher than the global average. Growth will be driven by a wave of low-cost Android and Microsoft models for prepaid users from companies like Samsung, Micromax and Nokia. More details can be viewed by clients in this published report, which forecasts worldwide smartphone sales for 88 countries globally, including India, China, US and others.


March 27, 2013 12:28 nmawston

According to our Wireless Smartphone Strategies (WSS) service, global smartphone sales will grow by +33% in 2013. Asia Pacific will remain the largest region, accounting for half of global smartphone sales in 2013. The two largest countries by far in 2013 will be the USA and China. This published report, available to clients, forecasts global smartphone sales, for 88 countries worldwide, from 2007 to 2017. Almost every major country worldwide is covered, including United States, China, India, Indonesia, Japan, South Korea, Russia, Brazil, Mexico, South Africa, Saudi Arabia, UK, Germany, France, Italy and Spain. This report can be used by operators, software developers, content developers, handset vendors, component makers, car manufacturers and other stakeholders to determine the size and growth rate of the huge global smartphone market.


February 24, 2013 17:43 Neil Shah

 

It’s unofficially the first day on Mobile World Congress 2013 and already mobile ecosystem players such as Mozilla have jumped in to announce their offerings. My colleagues are on the ground covering the event and we are proud to be the official GSMA research partner for MWC 2013.

Mozilla and its partners debuted their first commercial build of eagerly awaited initiative of Open Web Devices based on HTML5 based Firefox OS. The first wave of commercial Firefox OS devices will be launched in Brazil, Colombia, Hungary, Mexico, Montenegro, Poland, Serbia, Spain and Venezuela starting summer of 2013 targeting sub-US$150 retail price points leveraging HTML5 capabilities on a low cost hardware. In contrast, developed markets such as USA, UK will be getting Firefox OS phones next year in 2014. Mozilla has roped in more than 17 operators (e.g. Telefonica, Deutsche Telekom), four device OEMs (e.g. LG, Alcatel One Touch, ZTE and Huawei) and one chipset supplier (e.g.Qualcomm) as partners to build and launch Firefox OS phones on almost every continent on the planet.

Our Wireless Smartphone Strategies (WSS) service forecasts Firefox OS will capture 1 percent (1%) share of global smartphone shipments in 2013. To expand beyond this niche status, Firefox OS will need to address at least three main challenges; they are modest brand awareness as an independent platform among smartphone consumers worldwide compared to likes of Google and Nokia, a limited initial retail presence in the influential developed markets such as United States market, and a relatively unproven ecosystem experience of supporting apps and services. However, Mozilla will still look to leverage to cross-promote these devices to its almost half a billion Firefox user base and popularity in key countries such as Poland, Brazil, Colombia and Serbia which will see initial wave of Firefox OS phones.

It's going to be an interesting 2013 with long tail of mobile OS platforms such as Firefox, Tizen, Sailfish, Ubuntu will challenge the strong walled garden platforms chipping away share leveraging key operator and device OEM partnerships.