Handset Country Share Tracker

A vital tracking tool for helping companies measure the success of competitors and partners in their local markets.

December 12, 2012 23:52 nmawston

According to our Country Share Tracker (CST) service, the UK handset market grew +6% year-on-year in Q3 2012, reversing the previous quarter’s decline, as Samsung’s continued strength combined with the launch of the new Apple iPhone a month earlier than in 2011 to boost Q3 handset shipments. This published report, available to clients, tracks handset vendor shipments and marketshare at the four major UK operators -- O2, Vodafone, Everything Everywhere and Three -- from Q1 2009 to Q3 2012. The report is an important tool for measuring the health of individual handset brands at the operator level.


December 12, 2012 23:48 nmawston

According to our Country Share Tracker (CST) service, the German handset market grew by +4% year-on-year in Q3 2012, almost the same growth rate as the previous quarter. Economic headwinds continue to affect the German market, but less so than other countries in the EU like Greece. Samsung remained comfortably the leading vendor in Germany, but lost some marketshare, sequentially, to Apple following the launch of the iPhone 5. Meanwhile, Nokia inched up for the first time in nearly two years. This published report, available to clients, tracks quarterly handset vendor market share at the four major German operators -- T-Mobile, Vodafone, O2 and E-Plus -- from Q1 2009 to Q3 2012. The report is an important tool for measuring the health of individual handset brands at the operator level.


December 12, 2012 23:43 nmawston

According to our Country Share Tracker (CST) service, the French mobile phone market grew a modest +1% year-over-year in Q3 2012. Handset shipment growth has been flat in France for two quarters now, as the country continues to struggle for economic growth. Samsung dominates in France, while Sony and LG are showing tentative signs of improvement. Free, a low-cost operator, continues to shake up the market. This published report, available to clients, tracks handset vendor market share at the four major French operators -- Orange, SFR, Bouygues Telecom and Free Mobile -- from Q1 2009 to Q3 2012. The report is an important tool for measuring the health of individual handset brands at the operator level (e.g. Apple at Free).