Handset Country Share Tracker

A vital tracking tool for helping companies measure the success of competitors and partners in their local markets.

December 4, 2014 00:45 woh

According to the recently published report, Global LTE Handset Vendor Shipments by Country: Q3 2014, under our Handset Country Share Tracker (HCST) service, China has finally become the world's number one LTE handset market for the first time during Q3 2014, making the US slip to the 2nd position. China LTE handset market grew substantially by volume, up 140% sequentially, mainly driven by the growing influence of two rising stars, Oppo and Vivo, in the growing LTE segment in China.

The more detailed and extensive analysis, and LTE handset market share by vendor by country can be viewed here, available to our paid clients.


November 21, 2014 14:18 khyers

After several quarters of declining or flat growth, handset shipments in the United States improved on a sequential and annual basis during Q3 2014. Apple and Samsung remain the top two brands, but they are at risk of losing traction to a resurgent LG and bullish ZTE at multiple carriers like AT&T. Meanwhile, HTC and Blackberry continued to struggle, due to weak portfolios. T Mobile was the standout operator, as its share of handset volumes is now at the highest level for four years.

The report USA Handset Vendor Marketshare by Operators Q3 2014 examines the performance of the key handset vendors in this key market. This extensive report tracks mobile handset shipments and vendor marketshare for 16 major vendors at the "big 4" operators in the United States on a quarterly basis from Q1 2009 to Q3 2014.  The report is available for clients of our Handset Country Share Tracker service.


November 14, 2014 01:25 woh

According to the recently published 'Global Handset Vendor Share in 15 Countries in Q3 2014', published under our Handset Country Share Tracker (HCST) service, Micromax ranks no.2 in handset market in India during Q3 2014, closing the gap against the leading vendor, Samsung. The market share difference between those two got narrowed to a record-low level in Q3 2014.

Asus, the Taiwanese handset vendor and better known for its laptop, desktop and server products, is slowly but meaningfully enhancing its handset market presence in several key countries including China, India and its home Taiwanese market based on its Zenfone and Padfone series. As this vendor is also aggressively shipping its handsets into other big markets such as Russia, Brazil, Turkey, Indonesia, Vietnam and Thailand, it is expected that Asus is sure to keep up its handset market share in those countries in coming quarters.

The detailed analysis and marekt share on the 23 leading handset vendors in major 15 countries can be available to our paid clients, at this link.


November 12, 2014 08:39 woh

According to the recently published 'Global Smartphone Vendor Share for 15 Countries' under our Handset Country Share Tracker (HCST) service, Samsung captured the biggest smartphone market share in 11 countries out of 15 countries that we track every quarter. Apple became the no. 1 smartphone vendor in 3 countries including the US and Japan while Xiaomi became the largest smartphone vendor in China for the first time during Q3 2014.

The report, which tracks the leading 17 smartphone vendors, from tier-one vendors such as Samsung and Apple, to the rising vendors such as Oppo, Vivo and Gionee, in major 15 coutries acorss the globe can be available to our paid clients at this link.


September 26, 2014 22:43 nmawston

According to our WDS (Devices) research service, global LTE mobile phone industry revenues rose +44% annually during Q2 2014. Apple remained the world's largest 4G handset vendor by revenue, followed by Samsung and LG. Chinese vendor ZTE delivered the highest revenue growth among major players, driven by its volume expansion. This extensive report, available to clients here, provides quarterly global LTE handset shipments, wholesale (transfer) pricing, and revenue metrics for 20 major vendors from Q1 2011 to Q2 2014. The report is a vital tool for monitoring the financial health and tiered marketshare of leading LTE brands such as Nokia, HTC, BlackBerry, Samsung, Apple and others.

 


September 26, 2014 22:38 nmawston

According to a new report from our WDS (Devices) research service, global mobile phone shipments will grow +5% in 2015. Samsung, Apple and Chinese vendors, including Huawei and Lenovo, will be among the main vendors driving growth next year, with 4G LTE providing significant uplift in key markets such as the US, China, Japan, UK and South Korea. This published report, available to clients here, forecasts global handset, smartphone and feature phone shipments by QUARTER for 14 of the world's largest VENDORS from 2000 to 2015. Global grey handset volumes by quarter through 2015 are also included. The report is a valuable tool for component makers, software developers, operators and other stakeholders to support their planning activities.


September 3, 2014 01:20 lsui

According to the latest report -- Smartphone Vendor ASP and Revenue Share by Region : Q2 2014 -- from our Handset Country Share Tracker (HCST) service, Apple led the pack by value in North America and Western Europe for the second quarter of 2014, thanks to relatively healthy demand for the iPhone 5s and older 4S models, as well as robust ASPs. Samsung tops the charts in the remaining 4 regions, although it shed volume and value share annually due to inventory-build.

For the first time ever, Huawei pushed into the top 5 list by value, driven by rising volumes and improved ASP. Asia Pacific remains the world's largest region by volume and value. Xiaomi and Huawei ranked the third and fourth position in this region by value.


August 13, 2014 02:22 woh

According to the recently-published 'Global Handset Vendor Marketshare for 15 Countries in Q2 2014' under our HCST (Handset Country Share Tracker) service, handset market competition in India is getting neck to neck among Samsung, Nokia and Micromax in Q2 2014 as Samsung and Nokia lost their market share annually, and Micromax has kept increasing its market share quarter on quarter. In particular, the market share difference between Samsung and Micromax became the record low during the quarter.

Further analysis on India handset market and additional quarterly handset vendor market share in other 14 major countries including the US, China, Brazil, Russia, South Africa, South Korea, Japan, Russia, Germany and UK can be viewed by our paid clients here.


August 11, 2014 01:56 woh

According to our recently published report, Global Smartphone Market Share for 15 Countries in Q2 2014, in our HCST (Handset Country Share Tracker) service, Samsung took the lead in 14 major smartphone countries in Q2 2014, including the US, China, India, Brazil, Russia and UK, despite growing pressure from lower-end to higher-tier competition. Apple followed Samsung by maintaininig the no.1 position in Japan and taking no.2 in 8 countries.

Emerging countries, such as China, India, Brazil, Mexico and Russia, continued to lead annual smartphone growth, while Huawei, Xiaomi, Micromax and TCL-Alcatel delivered solid performances across multiple markets during Q2 2014.

Additional analysis of the quarterly smartphone market by country can be viewed by clients here.


June 27, 2014 04:06 woh

During this year's Google I/O event, unsurprisingly, Google announced a lot of appealing hardwares, softwares and services such as Andriod L supporting 64bit processing, Gear Live, G watch and Moto 360 smartwatches based on Android Wear, Android Auto, Android TV and Android One. These are all fantastic achievements over what Google and its partners have done for the past years. Among all these gifts from Google, it might be worth taking another look at Google Android One program, which is designed to help smartphone manufacturers design and build high-performing smartphones at lower prices under US$100 based on Stock Android. Google has been teaming up with many different device partners such as HTC, Samsung and LG to create the reference Android-powered smartphones targeting mid to high-tier price range, but this time Google decided to launch a new program to help more affordable, but high-quality smartphones available at many developing countries starting with India, under its control.

As the first step, Google is working with three Indian vendors, Micromax, Karbonn and Spice to build Android One powered smartphones for Indian market from the second half of this year. As the published report under our HCST (Handset Country Share Tracker) service tracks the smartphone market in India, these three vendors have meaningful market shares in their home country and are growing very fast based on the very small smartphone penetration in India. The Android One initiative will be likely to throw some impact on Samsung, Microsoft/Nokia, LG, Huawei, ZTE and other Chinese vendors who are also looking at the entry-tier segment in India to grow their respective market shares. We believe that it would make sense for many players to target this low-price sector in India as our report, published by WSS (Wireless Smartphone Strategies) service, estimates that this market below the wholesale price of US$99 in India is expected to account for 45% of total smartphones sold in India in 2014.

While the target market is a little lower than Android One, Mozilla is also trying to announce a few ultra-low firefox-operated smartphones at US$25 this fall under the Indian brand from Intex and Spice. Android One, Microsoft/Nokia's Nokia X/X2 project, Mozilla and other smartphone vendors equipped with affordable smartphones are going to compete fiercely neck and neck with each other for more vendor and value share in emerging markets. In a nutshell, India and the developing markets will be able to enjoy more diversity and variety when stopping by retail shops or operator channels to look for their first-time smartphones or cheaper ones from the latter half of this year.